Thursday 27 March 2014

East London Floristry | That Flower Shop


Visiting Hattie Fox’s Florist on Shoreditch High Street is like entering a lovely potting shed in the country. It transports you to a leafy haven! This week we caught up, Hattie explains how she became a florist by happenstance. She also has a couple of Mother's day tips up her sleeve...

How long has That Flower Shop been open?

We have been open now officially for I think 3 years, but we were en route for many years before that. 

How did you become a Florist? And what's the best part of your job?

I became a Florist by accident! I moved to London when I was young and needed a job so started sweeping the floors in a flower kiosk ... I still sweep the floors - just the floors are nicer now.
Best part of my job – actually getting the time to work with the flowers and working together on events/ jobs with people who really understand our aesthetic.  

What are your favorite floral combinations?

They're always changing, every year I have a new love affair - I'm fickle when it comes to flowers. 

What do you suggest makes the perfect Mother's day gift? 

Loads and loads of rare varieties of English Narcissi and Daffodils. 

That Flower Shop is open Monday - Saturday 9am - 6pm




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